Are Tilray Brands’ (TLRY) Vape and Holiday Drink Push Reshaping Its Margin Story?
Earlier this month, Tilray Brands’ Redecan unit launched Amped Live Resin Liquid Diamond 1g 510 vape cartridges in Canada, while Tilray also promoted a broad 2025 holiday drink gift guide across its craft beer, spirits, RTD cocktails, and hemp-derived THC beverage portfolio in North America. The new Amped live resin–liquid diamond line highlights Tilray’s push into higher-value cannabis vape formats, while the holiday beverage campaign underscores how its diversified alcohol and THC drink…
