Olli Brands Inc. – LP Spotlight
New Cannabis Edibles Producer with New Ideas – LPC
Olli Brands Inc. doesn’t seem to be your average food manufacturer – or cannabis edibles producer, for that matter. According to its website, the Toronto-based company will offer “carefully curated, premier cannabis-infused goods”. It became one step closer to that goal last week when it received its Health Canada processing licence.
“Receiving our Standard Processing Licence is a huge milestone for Olli Brands and the culmination of years of hard work by our team,” said John Aird, co-founder and CEO, in a press release. “We are thrilled to be able to begin production.” (Please see link to full press release below.)
Olli plans to enter the Cannabis 2.0 market selling branded and private label (sold to other companies to brand themselves) teas and edibles.
“When we founded the company, we did so with a vision to bring approachable and high-quality cannabis-infused goods to the Canadian consumer,” said Sarah Gillin, Olli co-founder and COO. “We are very excited to be on the verge today of realizing that dream.”
Of course, “premier” is in the eye of the beholder – or in this case, the taster. Until the product is out and the reviews are in, we can only speculate. But the signs look good. Olli features an “award-winning chef who trained at Michelin-starred restaurants” along with a “world-renowned tea sommelier”. The company began developing products after it received its research licence in July 2019.
On the production side, Olli opened an 11,200-square-foot processing facility in Etobicoke, just outside Toronto. It already announced that it partnered with MediPharm Labs for its cannabis extract.
What’s Next for Olli? – LPC
Olli is now in the process of securing a sales licence to be able to sell its cannabis edibles. According to the press release:
“Olli Brands has been working towards securing distribution agreements with various national and independent authorized provincial retailers… The company is optimistic that Canadians will soon be able to purchase their branded and private label goods at authorized provincial retailers across the country.”
Olli revealed a few of its new products including a Strawberry Fruit Chew, Rich Vanilla Black Tea, and Chocolate Hemp Crunch.
“We stand behind our products and aim to create a trusted product experience meant to be enjoyable, responsible and safe,” Olli states on its website. “Created by friends, for friends.”
This editorial content from the LPC News Team provides analysis, insight, and perspective on current news articles. To read the source article this commentary is based upon, please click on the link below.
